Campaign Strategy & Audience Research
Offer design, ICP mapping, competitor teardown and funnel plan.
— Performance Marketing
We run full-funnel Google, Meta and LinkedIn campaigns engineered for revenue — with clean attribution, landing pages that convert and weekly optimizations that compound.
— Overview
Most paid media dies on the vine because clicks are treated as the outcome. We build campaigns backwards from revenue — the offer, the landing page, the attribution model, the audience — so every dollar has a job and a receipt.
One senior team owns strategy, creative, tracking and optimization. No handoffs, no vanity dashboards — just a clean line from ad spend to bookings.
Avg. Blended ROAS
Avg. CAC Reduction
Ad Spend Managed
— What's included
Offer design, ICP mapping, competitor teardown and funnel plan.
Search, Display, Shopping and PMax with ROI-driven bidding.
Creative testing frameworks, retargeting and DPA at scale.
ABM, lead gen forms and thought-leadership sponsored content.
Purpose-built pages, offer tests and A/B experimentation.
GA4, server-side tagging, CAPI, offline conversions.
ROAS, CAC and pipeline dashboards — never vanity metrics.
Static, motion and UGC-style creative on a weekly cadence.
— Process
Week 1
Account audit, ICP, offer sharpening and channel plan.
Week 2
GA4, server-side tagging, CAPI and CRM attribution wired.
Week 3–4
Campaigns, creatives and landing pages shipped live.
Weekly
Creative rotation, bid strategy tuning, audience refinement.
Monthly
Compound winners, retire losers, review pipeline impact.
— Tools & Tech
Ads
Tracking
Landing Pages
Reporting
— What this can unlock
“A clearer digital system, shaped around your audience, offer, and next stage of growth.”
Gipsm Technology · Example engagement direction
— Pricing
Every project is custom-scoped. These are starting prices to help frame a conversation about your needs.
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— FAQ
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